Personal
The application shows name of the user. The license is intended for one person. That person can install the product on as much as 5 computers. The user is allowed to use the product both at home and work. Other persons should not use it.

Business
The application shows name of the company. The license is intended for more users withing one company. That product can be installed on as much as 25 computers. The company is allowed to use the product in more offices at a time. The product should not be used outside of the company.